A Google+ Profile is a bit like a Facebook Profile and a Google+ Business Page is similar to a Facebook Page.
Now, let’s take a look at the most important differences between G+ Profiles and Pages:
The +1 Button:
G+ Pages have a +1 Button, Profiles don’t have a +1 Button. You as an individual can like (+1) a G+ business page (for example: Coca Cola), whereas a business page cannot like an individual – it would not make much sense and it would seem strange, if for example Coca Cola would like (+1) millions of individuals (G+ Profiles).
When you +1 a G+ Page, the posts of that page won’t appear in your profile stream. This means, you can +1 hundreds of G+ Pages without getting your profile stream “spammed” with thousands of commercial messages.
If an individual (G+ Profile) circles a G+ Page, this page automatically gets a +1 AND the posts of the page will show up in the profile stream of the person who circled the page.
Sharing To Extended Circles:
G+ Pages cannot share to extended circles – Profiles can.
Sharing to an extended circle means you are sharing to all people in your circles and to all the people in their circles as well.
- Pages have a +1 button – Profiles don’t have a +1 button
- Pages cannot +1 other Pages – Profiles can do so
- Pages cannot +1 stuff on the web (e.g. via a content sharing plugin) – Profiles can
- G+ Pages cannot share to extended circles – Profiles can.
For lots of great tips on how to succeed with Google+, please take a look at the following blog post I published recently: “10 Great Steps To Succeed With Google+ – A Simple Plan for Your Daily G+ Marketing Activities”